Robinhood
Category-defining investment platform that pioneered commission-free trading, reshaping how millions of people access and engage with the financial markets
Launched in 2013, Robinhood transformed the brokerage industry by introducing zero-commission trading—removing key barriers and opening the stock market to a new generation of investors. Its mobile-first design, real-time access to stocks, ETFs, options, and crypto, and approachable interface helped redefine investing from a niche activity to a widely accessible habit. By empowering individuals with tools previously reserved for professionals—like fractional shares, instant deposits, and market data—Robinhood set the standard for how modern retail investing platforms are built. The company's disruption forced legacy brokerages to eliminate trading fees, shifting the entire industry toward greater accessibility and lower costs. Today, Robinhood remains a driving force in financial innovation, continuing to expand its ecosystem with features like retirement accounts, cash management, and advanced trading—while staying grounded in its mission to democratize finance for all.
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